REPUTATION & ADVERTISING MANAGEMENT

Get found, get chosen, stay focused on the work.

Tideline manages your online reputation and advertising so you don't have to — built for dental practices, restaurants, plumbers, and home-service businesses who'd rather spend their time on the job than on marketing.

No long-term contract required — 30 days' notice to cancel.

ILLUSTRATIVE EXAMPLE — NOT AN ACTUAL CLIENT
How a review response might look
A customer review
"Really happy with the service — showed up on time and explained everything clearly. Would recommend."
DRAFTED RESPONSE
Thank you for taking the time to share this — we're glad the visit went smoothly and appreciate you recommending us.
Responses are drafted for every new review and handled according to what you authorize us to manage.

No dashboards to learn

We do the work and send you a plain-English report — you're never handed a tool and expected to figure it out yourself.

Ad spend, never marked up

Advertising budget is paid by you directly to Google or the ad platform. Our fee is for the management work, kept separate and visible.

No long-term lock-in

Month-to-month with 30 days' notice to cancel. We'd rather earn the renewal than require it.

HOW IT WORKS

Three steps to get started.

Setup takes some initial input from you. After that, the ongoing work is ours.

01

Tell us about your business

A short intake covering your industry, current online presence, and what you're trying to accomplish — this shapes everything we do next.

02

Securely authorize what we manage

You add Tideline as an authorized manager on your Google Business Profile and, if applicable, your Google Ads account — using Google's own permission tools. We never ask for your password.

03

We handle the ongoing work

Reputation monitoring, review responses, and — on Growth — ad campaign management, with a monthly report showing what happened and what's next.

WHAT'S ACTUALLY MANAGED

Here's exactly what's included — no vague promises.

Review monitoring

We keep an eye on new Google reviews as they come in, so nothing sits unanswered or unnoticed.

Review response drafting

A written response is drafted for every new review, in your voice, and handled according to the access you've authorized.

Google Business Profile upkeep

Where you've authorized us as a manager, we keep hours, categories, and basic listing details accurate and current.

Review-generation strategy

Templates, scripts, and materials — like QR codes or short request messages — you can use to make asking for reviews part of your routine.

Google Ads management (Growth plan)

Campaigns built, launched, and adjusted in your own Google Ads account around what your customers are actually searching for.

Monthly reporting

One readable summary: what came in, what we changed, and what we're focused on next. No jargon, no login required.

A note on where we are today: Tideline does not yet have direct API access to Google Business Profile — that access requires Google to first observe us managing an established client's profile. Until then, we manage your listing through the authorized-manager access you grant directly through Google, not through automation. This doesn't change what's included in your plan, and it will make certain updates faster once approved.

WHO WE WORK WITH

Built around how each industry actually gets found.

We specialize in four industries at launch, because it lets us understand how each one's customers actually search and decide.

Dental practices

Patients often decide before they ever call — a profile that looks current and a reputation that looks cared for both matter more than any single ad.

  • + Review monitoring and response drafting handled with a professional, patient-appropriate tone
  • + Google Ads built around new-patient and procedure-related searches, once you're on the Growth plan
  • + Listing upkeep for hours, services, and categories where you've authorized us as a manager

Restaurants

Reviews shape reservations before your menu does. Advertising works best pointed at specific goals — a slow night, a new item, a private-event push.

  • + Review monitoring and response drafting for every new review, positive or critical
  • + Google Ads built around local search intent, once you're on the Growth plan
  • + Listing upkeep so hours, menu links, and photos don't go stale where authorized

Plumbing services

Plumbing searches are often urgent. Whoever looks trustworthy and shows up first in that moment tends to get the call.

  • + Review monitoring and fast response drafting, since reputation matters most in urgent-need moments
  • + Google Ads built around "emergency" and "near me" search intent, once you're on the Growth plan
  • + Listing upkeep for service area, hours, and categories where authorized

Home-service businesses

Contractors, electricians, HVAC, remodelers, and similar trades — bigger jobs get researched carefully, and a thin or unanswered review history is a real cost.

  • + Review monitoring and response drafting tied to how you close out completed work
  • + Google Ads built around service area and project type, once you're on the Growth plan
  • + Listing upkeep for service categories and hours where authorized

Not one of these four? Reach out anyway — we evaluate other local businesses on a case-by-case basis.

PRICING

The same straightforward pricing, whatever your industry.

Two subscription tiers, plus a custom option for multiple locations. No setup fees hidden in the fine print.

Foundation
Reputation management, done for you
$449/mo
  • Ongoing review monitoring
  • Response drafting for every new review
  • Google Business Profile monitoring & upkeep, where authorized
  • Review-generation strategy & materials
  • Monthly report
Start here
Multi-Location
2+ locations under one brand
Custom
  • Everything in Growth, scoped per location
  • Consolidated reporting across locations
  • Dedicated point of contact
  • Scope built around your footprint
Request custom pricing

Advertising spend is paid directly by you to Google (or the relevant ad platform) and is separate from your Tideline subscription — we never include it in our fee or mark it up. We don't guarantee specific rankings, review counts, star ratings, lead volume, or advertising results; performance depends on your business, market, and industry.

WHAT TIDELINE TAKES OFF YOUR PLATE

Built for busy local businesses.

Three areas of work, handled consistently, so they stop competing with your actual job for attention.

01

Reputation management

Every new review gets seen and gets a drafted response. Your Google Business Profile gets kept current instead of quietly going stale.

02

Advertising management

On the Growth plan, campaigns are built, launched, and adjusted in your own ad accounts — you're never left guessing what a budget is doing.

03

Straightforward reporting

One report a month, written in plain language. No dashboard to interpret, no jargon to translate — just what happened and what's next.

QUESTIONS

Before you reach out.

Onboarding starts with a short intake about your business, followed by you authorizing the specific accounts and services we'll manage — through Google's own permission tools, not by sharing passwords. Once that's set up, the ongoing reputation and (on Growth) advertising work is on us, with a monthly report so you can see what's happening.

No. Your subscription covers our management work. Any advertising budget is paid directly by you to Google or the relevant ad platform, agreed with you in advance, and never marked up or bundled into our fee.

Not yet. Google requires agencies to first manage an established client's profile before an API integration can be approved, so today we manage your profile through the authorized-manager access you grant directly, using Google's standard permission system — never your password. We expect this to move to a faster, integrated setup once our API access is approved, and it won't change what's included in your plan.

We draft and post a professional, level-headed response, and if it looks urgent or reputation-sensitive, we'll flag it to you directly. We don't promise removal of legitimate negative reviews — we can report reviews that clearly violate Google's own policies (like spam or fake reviews), but Google makes the final call on those.

Yes. There's no long-term contract — 30 days' written notice and we'll wind down cleanly, including removing our authorized access to your accounts.

Those are the four industries we specialize in at launch, which lets us build a genuinely tailored approach for each. If you're outside those, reach out — we'll evaluate it honestly and tell you if we're not a good fit yet.

Tell us about your business.

This isn't a checkout — it's the start of a short conversation. We'll follow up by email to learn more and see if Tideline is a good fit before anything is set up.